Shaoyang Chen

Editorial Design
Branding & Campaign
📧 shaoyangchencn@gmail.com

Work
Archive
Fun
About


Shaoyang Chen

Work
Archive
Fun
About

Editorial Design
Branding & Campaign
📧 shaoyangchencn@gmail.com
HP
Associate Art Director
(Full Case Study Coming Soon)









Soundbite
Art Direction
A miniature book about the abuse of language in wartime.
(Full Case Study)︎︎︎


Change the World, Not My Name
Art Direction
A project addressing the bias against ethnic names.
(Full Case Study)︎︎︎


States of In-between
Art Direction
A fictional family album that highlights the diversity within the Asian community.


San Francisco International Film Festival 2023
Branding& Campaign
Founded in 1957, the San Francisco International Film Festival (SFFILM Festival) is the longest-running film festival in America.
I partnered with Camille Gwise as an in-house designer for the branding concpet for 66th festival.
(Full Case Study)︎︎︎


Film Boxed
Title Sequence & Campaign
Client: Director Alam Singh Virk

Writer/director Alam Virk implies this idea and dives deeper to native the void state of being on the screen. This campaign focuses on bringing an immersive experience through different mediums to the audience at the premiere of this movie.
(Full Case Study)︎︎︎

Film My Miracle Boy
Title Sequence & Art Direction
Client: Director Sarab Sahni

A story about a mother who endured a miscarriage and her cherished son.
(Full Case Study)︎︎︎